TRANSFORMERS RESCUE BOTS Coming From Shout! Factory

For Immediate Release

SHOUT! FACTORY AND HASBRO STUDIOS ENTER
NEW TELEVISION CONTENT DISTRIBUTION ALLIANCE
FOR HOME ENTERTAINMENT

Multi-Year Agreement Grants Shout! Factory Distribution Rights to
Popular Animated Series from Hasbro Studios

Los Angeles, CA and Pawtucket, RI – July 13, 2012 – Shout! Factory and Hasbro Studios today announced a strategic distribution collaboration to bring current animated hit series KAIJUDO: RISE OF THE DUEL MASTERS and TRANSFORMERS RESCUE BOTS to the home entertainment marketplace in the U.S and Canada. This new multi-year alliance provides Shout! Factory with exclusive DVD rights to these two programs produced by Hasbro Studios. The announcement was made today by Shout! Factory’s founding partners Richard Foos, Bob Emmer and Garson Foos; and Hasbro Studios President Stephen Davis.

“We are incredibly excited and look forward to presenting these highly entertaining series on family home entertainment shelves. Having worked closely with Hasbro Studios on top brands like animated series TRANSFORMERS PRIME, G.I. JOE RENEGADES, MY LITTLE PONY FRIENDSHIP IS MAGIC and more, this new opportunity continues to build on our growing success in distributing premiere animation and family friendly home entertainment brands in the marketplace.” Shout! Factory’s founding partners stated.

“Shout! Factory has been a tremendous partner in maximizing the value of our hit entertainment titles in the kids’ marketplace,” Davis said. “With their exceptional marketing and distribution prowess, we look forward to more great things from them with the rollout of our next two big franchises.”

Shout! Factory plans an aggressive rollout of KAIJUDO: RISE OF THE DUEL MASTERS and TRANSFORMERS RESCUE BOTS on home entertainment shelves. As excitement builds for these new entertainment product lines, Shout! Factory and Hasbro Studios will announce additional news and activities later this year.
Featuring the voice talents of popular actors Scott Wolf, Freddy Rodriguez, John DiMaggio, Oded Fehr and Phil LaMarr, KAIJUDO: RISE OF THE DUEL MASTERS from Hasbro Studios and Wizards of the Coast is an action-fantasy series and follows the adventures of a young hero, Ray, who possesses the rare ability to befriend and duel alongside fantastical creatures from a parallel dimension. Evil forces would have these creatures tamed and enslaved, so Ray and his two best friends must join the ranks of the mysterious Duel Masters to ensure the survival of both races before it's too late. In the end, it's up to Ray to master the ancient art of Kaijudo in order to protect both worlds.
TRANSFORMERS RESCUE BOTS is created specifically for the younger generation of TRANSFORMERS fans and features a group of AUTOBOTS charged with a mission to protect and learn about humans. Stationed by OPTIMUS PRIME on the technologically advanced island Griffin Rock, the RESCUE BOTS - HEATWAVE, BOULDER, BLADES and CHASE - team with the Burn’s family of first responders—including a police chief, firefighter, rescue pilot, engineer and the young hero Cody Burns—to keep peace and safety in their new found home. Alongside their new human friends, the RESCUE BOTS learn teamwork and heroism. Produced by Hasbro Studios, the half-hour series brings family, heart, humor and adventure to the TRANSFORMERS brand. Executive produced by Jeff Kline, TRANSFORMERS RESCUE BOTS features the vocal talents of LeVar Burton, Lacey Chabert, Steve Blum, Maurice LaMarche and Peter Cullen, who voices OPTIMUS PRIME when he makes cameo appearances in this series.
About Hasbro
Hasbro, Inc. (NASDAQ: HAS) is a branded play company providing children and families around the world with a wide-range of immersive entertainment offerings based on the Company's world class brand portfolio. From toys and games, to television programming, motion pictures, digital gaming and a comprehensive licensing program, Hasbro strives to delight its global customers with innovative, well-known and beloved brands such as TRANSFORMERS, LITTLEST PET SHOP, NERF, PLAYSKOOL, MY LITTLE PONY, G.I. JOE, MAGIC: THE GATHERING and MONOPOLY. The Company’s Hasbro Studios develops and produces television programming for markets around the world with programming on-air in over 160 countries. Programming in the U.S. is distributed on The Hub TV Network, a multi-platform joint venture between Hasbro and Discovery Communications (NASDAQ: DISCA, DISCB, DISCK). Through the Company's deep commitment to corporate social responsibility, including philanthropy, Hasbro is helping to build a safe and sustainable world for future generations and to positively impact the lives of millions of children and families every year. It has been recognized for its efforts by being named one of the “World’s Most Ethical Companies” and is ranked as one of Corporate Responsibility Magazine’s “100 Best Corporate Citizens.” Learn more at http://www.hasbro.com.
© 2012 Hasbro, Inc. All Rights Reserved.

About Shout! Factory
Shout! Factory, LLC is a diversified multi-platform entertainment company devoted to producing, uncovering, preserving and revitalizing the very best of pop culture. Founders Richard Foos, Bob Emmer and Garson Foos have spent their entire careers sharing their music, television and film favorites with discerning consumers the world over. Shout! Factory’s DVD and Blu-Ray™ offerings serve up feature films, classic and contemporary TV series, animation, live music and comedy specials in lavish packages crammed with extras. Shout’s audio division boasts GRAMMY®-nominated box sets, new releases from storied artists, lovingly assembled album reissues and indispensable “best of” compilations. In addition, Shout! Factory maintains a vast digital distribution network which delivers video and audio content to all the leading digital service providers in North America. Shout! Factory also owns and operates Timeless Media Group, Biograph Records, Majordomo Records and HighTone Records. These riches are the result of a creative acquisition mandate that has established the company as a hotbed of cultural preservation and commercial reinvention. Shout! Factory is based in Santa Monica, California. For more on Shout! Factory, visit shoutfactory.com

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