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Official Press Release: Hasbro to Celebrate Its Iconic Brands with Fans at New York Comic Con (Exclusive Prices Revealed)

Transformers News: Official Press Release: Hasbro to Celebrate Its Iconic Brands with Fans at New York Comic Con (Exclusive Prices Revealed)
Date: Tuesday, October 11th 2011 4:23pm CDT
Categories: Toy News, Event News
Posted by: El Duque | Credit(s): BusinessWire

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Views: 91,803

Hasbro has issued the following press release regarding their presence at this week's NYCC. The press release reveals the prices of their exclusives that will be available at booth #302 and HasbroToyShop.com.

  • TRANSFORMERS PRIME BUMBLEBEE AND ARCEE Special Edition Set - $33.00
  • CUPONK: TRANSFORMERS Special Edition Set - $22.00
  • NERF N-STRIKE BARRICADE RV-10 Special Edition TRANSFORMERS BUMBLEBEE Blaster - $24.99
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Hasbro to Celebrate Its Iconic Brands with Fans at New York Comic Con


Special Edition Figures, Panels for its Global Entertainment Brands and 2012 Product Reveals Lead the Company’s First Large Scale Presence at the Pop-Culture Fan Experience

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To celebrate New York Comic Con the TRANSFORMERS PRIME BUMBLEBEE AND ARCEE Special Edition set from Hasbro features unique Big Apple versions of characters from the animated series. The set includes a BUMBLEBEE figure with a classic New York City taxi cab deco, an ARCEE figure featuring an exclusive pink deco, and human figures of RAF ESQUIVEL and JACK DARBY in New York themed t-shirts with AUTOBOT shield logos. The figures come in a special edition packaging featuring the iconic New York City skyline with an AUTOBOT twist.


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To celebrate New York Comic Con the TRANSFORMERS PRIME BUMBLEBEE AND ARCEE Special Edition set from Hasbro features unique Big Apple versions of characters from the animated series. The set, which will be available for sale at the Hasbro booth includes a BUMBLEBEE figure with a classic New York City taxi cab deco, and an ARCEE figure in exclusive pink deco.



New York Comic Con 2011

PAWTUCKET, R.I.--(BUSINESS WIRE)--For the first time, fans will be able to experience a wide variety of favorite pop-culture brands from Hasbro, Inc. (NASDAQ: HAS) at New York Comic Con. The Company previously announced its upcoming presence at the convention taking place at the Javits Convention Center in New York City from October 13-16 as well as its title sponsorship of New York Comic Con’s “NYCC Kids!” experience. Since then fans have been looking forward to details about its TRANSFORMERS, G.I. JOE, JEM AND THE HOLOGRAMS and KRE-O brands and BEYBLADE, MARVEL and STAR WARS lines at the convention. The following highlights details of each brand, panels and HasbroToyShop.com special edition figures available to New York Comic Con attendees.

BEYBLADE

Hasbro will have a collection of its new BEYBLADE tops on display in its booth at New York Comic Con and will host the National BEYBLADE Championship at NYCC Kids! Semi-finalists from around the country will battle in head-to-head competition to be crowned the BEYBLADE U.S. Champion. The BEYBLADE National Championship winner will be awarded travel to compete in the BEYBLADE World Championship, in Toronto, Canada in March 2012. Fans are encouraged to attend NYCC Kids! to watch the finals live on Sunday, October 16. A worldwide phenomenon, the BEYBLADE line from Hasbro is a battling tops game with a focus on strategy and high-performance competition. Based on the popular BEYBLADE: Metal Masters animated series currently airing on Cartoon Network in the United States, kids collect, customize and compete head-to-head to be the last BEYBLADE top spinning.

G.I. JOE

At New York Comic Con Hasbro will reveal the highly anticipated G.I. JOE 7-pack battle sets available as a Big Bad Toy Store exclusive later in 2011 for the first time at the opening of the convention. The brand that launched “the first action figure” in the mid 1960’s continues to introduce highly detailed figures and vehicles as well as comics, movies and television shows that have been embraced by millions of fans across the globe. Hasbro will also have on display in its booth a wide array of the current 2011 G.I. JOE toy line. The epic saga of G.I. JOE vs. COBRA is captured in great detail in the line’s 3.75-inch action figures featuring well known characters including DUKE, SCARLETT, COBRA COMMANDER and two of the most famous ninjas of all time, SNAKE EYES and STORM SHADOW. The brand is also looking forward to the theatrical release of the second major motion picture based on the brand hitting theaters in June, 2012 from Paramount Pictures.

JEM AND THE HOLOGRAMS

A ‘truly outrageous’ icon of the 80’s, Hasbro's JEM AND THE HOLOGRAMS property retains a significant following to this day and JEM AND THE HOLOGRAMS fans have been buzzing about the brand’s presence at New York Comic Con. As a branded entertainment company, Hasbro delivers its properties to fans in a variety of formats including the airing of the classic JEM AND THE HOLOGRAMS series on The Hub television network. As a result, new fans and nostalgic fans have been tuning in to watch the classic pink-haired rocker, her band and their arch-rivals, THE MISFITS. Hasbro’s JEM AND THE HOLOGRAMS presence at Comic Con will pay tribute to this iconic animated series with product such as the October 11th release of all three seasons on DVD for the first time, as well as items from the classic JEM AND THE HOLOGRAMS line of soon-to -be-released licensed goods. The classic JEM AND THE HOLOGRAMS series currently airs Monday-Friday at 7:30am and 2:00pm EST on The Hub.

KRE-O

New York Comic Con attendees will want to keep an eye out for KRE-O statues, roaming OPTIMUS PRIME and BUMBLEBEE KREON costume characters and special edition OPTIMUS PRIME KREON figures featuring “MATRIX OF LEADERSHIP” deco not available in stores. These promotional KREON figures will be distributed to convention attendees at the Hasbro booth (while supplies last). The recently launched KRE-O line of construction sets from Hasbro brings action and adventure to the construction toy category. At retail and on display in the Hasbro booth, the KRE-O brand offers twelve building sets featuring popular TRANSFORMERS characters.

MARVEL

Hasbro will celebrate New York City’s most famous Super Hero, SPIDER-MAN and more iconic MARVEL characters in its booth at New York Comic Con. With the 2011 Marvel films THOR and CAPTAIN AMERICA: THE FIRST AVENGER and the highly anticipated MARVEL’s THE AVENGERS as well as Columbia Pictures’ THE AMAZING SPIDER-MAN films in 2012, Marvel fans have a lot to be excited about. Hasbro, home to the Marvel master toy license, delivers outstanding toys like the CAPTAIN AMERICA DISC LAUNCHING SHIELD and THOR LIGHTNING HAMMER that immerse fans in the character experience as well as its fan favorite MARVEL UNIVERSE line which dives deep into the pages of MARVEL COMICS to deliver 3.75-inch action figures of a wide variety of MARVEL Super Heroes to collectors. In addition to having these and more MARVEL toys on display, including action figures from the upcoming 2012 line (and the highly anticipated return of the 6” Legends figures), and never before seen figures following the Hasbro MARVEL panel, Hasbro will have a ‘larger than life’ AVENGERS blister card for attendees to step in to and ‘become’ an action figure for a one-of-a-kind photo op. Fans will also find a New York You City street scene in the Hasbro booth featuring a life-size SPIDER-MAN statue adorned in a replica of the web-slinger’s new costume from the upcoming 2012 movie.

STAR WARS

At New York Comic Con Hasbro continues to bring the excitement of the STAR WARS blockbuster movies and the highly-rated STAR WARS: THE CLONE WARS animated series to life with displays of its innovative new role-play items like the STAR WARS ULTIMATE FX LIGHTSABER, highly detailed action figures from the entire STAR WARS saga, and vehicles like the new STAR WARS: THE CLONE WARS REPUBLIC ATTACK SHUTTLE. Hasbro will also have never before seen toys from its STAR WARS line on display in the booth following the Hasbro STAR WARS toy line panel. Visitors to the Hasbro booth will also have the opportunity to ‘become’ an action figure by stepping inside a ‘larger than life’ STAR WARS action figure blister card for a photo-op and see a life-like statue of the menacing DARTH MAUL character from EPISODE I. For more than 30 years Hasbro has been the worldwide — and galactic — leader in bringing the action, epic battles and characters of “a galaxy far, far away” into homes and backyards around the world. Fans can celebrate the recent release of STAR WARS: THE COMPLETE SAGA to Blu-ray disc and the upcoming release of STAR WARS: EPISODE I in 3D by checking out the Hasbro booth where THE FORCE is strong.

TRANSFORMERS

Fans will be greeted to the Hasbro booth at New York Comic Con by a 20’ tall OPTIMUS PRIME statue featured in the style of the TRANSFORMERS PRIME animated series. New, never before seen action figures from the TRANSFORMERS: DARK OF THE MOON toy line and upcoming 2012 TRANSFORMERS PRIME toy line will be on display at the Hasbro booth following the TRANSFORMERS brand panel. In addition to TRANSFORMERS action figures and toys including the MECHTECH ULTIMATE OPTIMUS PRIME figure and CYBERVERSE AUTOBOT ARK space craft, Hasbro will have licensed items from its TRANSFORMERS CREW SERIES of licensed apparel and other goods on display. With the recent blockbuster TRANSFORMERS: DARK OF THE MOON movie from Paramount Pictures and the TRANSFORMERS PRIME animated series from Hasbro Studios currently airing on The Hub television network, the iconic TRANSFORMERS brand from Hasbro continues to captivate fans across the globe. New episodes of TRANSFORMERS PRIME air Saturdays at 8:30pm EST on The Hub. Fans can also now keep up with the TRANSFORMERS brand on Facebook at http://www.Facbook.com/Transformers.

PANELS & SPECIAL EVENTS

Giving fans a peek behind the curtain and an inside look into what’s coming in the future for many of its entertainment brands, Hasbro’s lineup of panels and special events at New York Comic Con 2011 follows:

  • Hasbro STAR WARS Action Figure Panel; Friday, October 14; 5:00pm-6:00pm; Room 1A23
  • Jagex & Hasbro TRANSFORMERS UNIVERSE Browser Based MMO Panel; Friday, October 14; 7:45pm-8:45pm; Room 1A24
  • Hasbro TRANSFORMERS brand panel; Saturday, October 15; 12:15pm-1:15pm; Room 1A24
  • Hasbro MARVEL Action Figure Panel; Saturday, October 15; 7:30pm-8:30pm; Room 1A03
  • Hasbro Studios TRANSFORMERS PRIME Panel; Sunday, October 16; 11:00am-12:00pm; Room 1A24
  • BEYBLADE METAL FUSION National Championship Finals; Sunday, October 15; NYCC Kids!
  • Hasbro Studios and The Hub television network present Transformers Prime and My Little Pony Friendship is Magic episode screenings and Hasbro presents KRE-O stop motion screenings; Sunday, October 16; 3:00pm-4:15pm; NYCC Kids! Stage

SPECIAL EDITION COLLECTIBLES

Hasbro’s presence at New York Comic Con will also feature HasbroToyShop.com special edition collectibles available at the Hasbro booth. The complete list of 2011 special edition New York Comic Con items follow:

CUPONK: TRANSFORMERS Special Edition Set

(Ages 9 & up; Approx. Retail Price: $22.00; Available through HasbroToyShop.com & Booth #302 at New York Comic Con)

Can you pull off a trick shot that’s MORE THAN MEETS THE EYE? CUPONK, Hasbro’s hot trick shot game that’s all about showing your style and pulling off cool shots, blasts into New York Comic Con with a special edition set featuring Hasbro’s iconic TRANSFORMERS brand! The CUPONK: TRANSFORMERS SPECIAL EDITION set includes two stylized electronic cups and six balls, each featuring special edition AUTOBOT or DECEPTICON artwork and iconic character artwork including OPTIMUS PRIME and MEGATRON! To learn more about CUPONK, visit http://www.CUPONK.com.

MARVEL MINI MUGGS SPIDER-MAN MAXIMUM CARNAGE Special Edition Collector’s Pack

(Ages 3 & up; Approx. Retail Price: $33.00 each; Available through HasbroToyShop.com & Booth #302 at New York Comic Con)

One of Manhattan’s most iconic and legendary Super Heroes is getting a special MARVEL MINI MUGGS treatment just for New York Comic Con. The classic SPIDER-MAN storyline “MAXIMUM CARNAGE” gets re-imagined as ultra-hip vinyl MINI MUGGS. The MARVEL MINI MUGGS SPIDER-MAN MAXIMUM CARNAGE Special Edition Collector’s Pack includes SPIDER-MAN, CARNAGE, DEMOGOBLIN, J. JONAH JAMESON and VENOM (with an alternate EDDIE BROCK face on the back of his head!). These figures are made from “100% recycled awesome” and, in celebration of Hasbro’s first attendance at New York Comic Con, are presented in special edition skyscraper packaging!

MARVEL UNIVERSE COMPOUND HULK Special Edition Figure

(Ages 4 & up; Approx. Retail Price $11.00; Available through HasbroToyShop.com & Booth #302 at New York Comic Con)

What’s more powerful than HULK and RED HULK? The two HULKS combined into COMPOUND HULK! This 3 3/4" MARVEL UNIVERSE figure recreates a memorable moment from this year’s HULK #30 comic, when the two hulking enemies were combined into one red-and-green behemoth! Just in time for New York Comic Con, the figure is based on the images of superstar artist Ed McGuinness of MARVEL Comics whose artwork adorns the special edition blister card and outer packaging of this special edition figure!

NERF N-STRIKE BARRICADE RV-10 Special Edition TRANSFORMERS BUMBLEBEE Blaster

(Ages 6 & up; Approx. Retail Price: $24.99; Available through HasbroToyShop.com & Booth #302 at New York Comic Con)

Introducing the NERF N-STRIKE BARRICADE RV-10 SPECIAL EDITION TRANSFORMERS BUMBLEBEE blaster, a motorized, semi-auto NERF blaster with revolving dart barrel that holds up to 10 whistle darts. With artwork from IDW Publishing's TRANSFORMERS comics, the blaster features new and exclusive deco with TRANSFORMERS detailing, styled after the BUMBLEBEE character. The NERF N-STRIKE BARRICADE RV-10 SPECIAL EDITION TRANSFORMERS BUMBLEBEE blaster is compatible with the NERF Tactical Rail System and accessories (each sold separately). Requires three “AA” batteries; not included.

TRANSFORMERS PRIME BUMBLEBEE AND ARCEE Special Edition Set

(Ages 5 & up; Approx. Retail Price: $33.00; Available through HasbroToyShop.com & Booth #302 at New York Comic Con)


To celebrate Hasbro’s first participation in New York Comic Con, the AUTOBOTS and their human friends are getting into a New York state of mind! Based on TRANSFORMERS PRIME, the hit animated series produced by Hasbro Studios and currently airing on The Hub television network, the TRANSFORMERS PRIME BUMBLEBEE AND ARCEE Special Edition set features unique Big Apple versions of fan favorite AUTOBOTS and friends. The set includes a Deluxe scale BUMBLEBEE figure with a classic New York City taxi cab deco, a Deluxe scale ARCEE figure featuring an exclusive pink deco, and human figures of RAF ESQUIVEL and JACK DARBY who sport exclusive New York themed t-shirts with AUTOBOT shield logos. The figures come in a special edition packaging featuring the iconic New York City skyline—with an AUTOBOT twist!

Session schedule subject to change without notice.

About Hasbro, Inc.

Hasbro (NASDAQ: HAS) is a branded play company providing children and families around the world with a wide-range of immersive entertainment offerings based on the Company’s world class brand portfolio. From toys and games, to television programming, motion pictures, video games and a comprehensive licensing program, Hasbro strives to delight its customers through the strategic leveraging of well-known and beloved brands such as TRANSFORMERS, LITTLEST PET SHOP, NERF, PLAYSKOOL, MY LITTLE PONY, G.I. JOE, MAGIC: THE GATHERING and MONOPOLY. The Hub, Hasbro’s multi-platform joint venture with Discovery Communications (NASDAQ: DISCA, DISCB, DISCK) launched on October 10, 2010. The online home of The Hub is http://www.hubworld.com. The Hub logo and name are trademarks of Hub Television Networks, LLC. All rights reserved. Come see how we inspire play through our brands at http://www.hasbro.com. © 2011 Hasbro, Inc. All Rights Reserved.

Lucasfilm, STAR WARS™ and related properties are trademarks and/or copyrights, in the United States and other countries, of Lucasfilm Ltd. and/or its affiliates. TM & © Lucasfilm Ltd. All rights reserved. All other trademarks and trade names are properties of their respective owners.

About Marvel Entertainment

Marvel Entertainment, LLC, a wholly-owned subsidiary of The Walt Disney Company, is one of the world's most prominent character-based entertainment companies, built on a proven library of over 8,000 characters featured in a variety of media over seventy years. Marvel utilizes its character franchises in entertainment, licensing and publishing. For more information visit http://www.marvel.com.

SDCC 2011 Coverage: Hasbro's Transformers Toy Panel

Transformers News: SDCC 2011 Coverage: Hasbro's Transformers Toy Panel
Date: Thursday, July 21st 2011 10:40pm CDT
Categories: Movie Related News, Toy News, Event News
Posted by: Blurrz | Credit(s): Supreme Convoy

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Views: 180,833

(Pictures to be added shortly)

Seibertron.com secret agent Supreme Convoy was on the scene during Hasbro's Transformers toy panel this afternoon at San Diego Comic Con 2011. Among the many things said at the panel, include new figures for Transformers: Prime, as well as man more tidbits of new information. Check it out below!

Hasbro Transformers Panel

  • Hasbro showed off four different toylines for the Transformers, which they called the most expansive year thus far.
  • They showed off the Kre-O toys.
  • Afterwards, they showed off the Rescue Bots, which they wanted to get younger kids interested in Transformers sooner.
  • They showed the last wave of Generation toys are Junk Heap and Skyshadow.
  • Hasbro showed exclusive materials for the convention such as the Nerf Optimus Gun and a Transformers guitar built for SDCC.


The next section of the presentation revolved around Dark of the Moon.
  • The showed Soundwave who has the Mercedes alternate mode along with Wheeljack.
  • Cannon Force Ironhide will be in Wave Two.
  • In the Human Alliance line, there will be a Roadbuster and Soundwave, which will include a Dylan, Sam’s boss in the movie.
  • In the Cyberverse line, there will be Shockwave with his cannon, Ratchet, and an Autobot Ark with Autobot Roller, who was featured in the movie when the Autobots landed on the moon.


2011 exclusives
  • Toys R Us will have exclusive Mission Earth Trans Scans figures and Masterpiece Rodimus.
  • Target will have an exclusive Human Alliance Leadfoot and Twintwist.
  • Walmart will have an exclusive deluxe Optimus Prime, and a Bumblebee & Sideswipe two-pack.
  • Amazon.com will have the movie accurate Unicron.

Hasbro then showed off the new Transformers Prime figures.
  • The line will have Cliffjumper, Vehicon, Terrorcon, and Voyager Optimus Prime, Voyager Bulkhead, and a Deluxe Entertainment pack which will include Optimus Prime and Megatron along with three kids.

The panel then moved onto concept art for 2012. BotCon attendees weren't allowed to take photos. However, Hasbro allowed attendees to take as many pictures as they pleased.
(At this point, I didn’t write anything down but I took pictures as linked)

Transformers: The Ride
  • Mark Woodbury from Universal Parks & Resorts was the surprise guest at the panel and gave more details about the ride.
  • Universal has been great in partnering with the originators of the movies and translating them into rides.
  • Examples: Steven Spielberg with Jurassic Park, which was crucial to the development of robotics in theme parks.
  • Stephen Sommers wth The Mummy
  • James Brooks with The Simpsons
  • James Cameron with Terminator: 3D, which pioneered the immersion of the audience in the experience.
  • Michael Bay was instrumental in the development of the Transformers ride. Transformers will have state of the art simulated video and a 4K projected images. Hasbro and Industrial Light & Magic have also been crucial to the project. Bay created the style and determined the special effects.

    ·
  • Peter Cullen and Frank Welker will reprise their roles as Optimus Prime and Megatron.
  • The plot is a NEST outpost has been placed in the middle of Universal Studios, which holds the last shard of the Allspark. Security has been breached by Ravage and it’s up to the Autobot Evac and the audience to protect the Allspark. The battle takes

    ·
  • Evac will also be released as a toy.
  • www.nestneedsyou.com has launched during Comic-Con to promote the ride and track its development.


Keep it at Seibertron.com - The Ultimate Transformers Resource!

Tokyo Toy Show 2011 - Takara Exhibit + Deluxe Skywarp Revealed!

Transformers News: Tokyo Toy Show 2011 - Takara Exhibit + Deluxe Skywarp Revealed!
Date: Thursday, June 16th 2011 4:59am CDT
Categories: Movie Related News, Toy News, Event News
Posted by: Blurrz | Credit(s): Cybergundam

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Views: 57,496

With the Dark Of The Moon toy line in full swing overseas in the land of the rising sun, the 2011 Tokyo Toy Show showcases some of Takara's upcoming products. There's a close look at the Dual Model Kits, Ultimate Optimus Prime, Jetwing Optimus Prime, and Cyberverse Playsets - Prime and Shockwave. There are a few surprises at the event, as we are going to get a Deluxe Skywarp! (Seeker completionists cry/rejoice!) There is also a nice look at the upcoming Mechtech Human Alliance figures, including Master Disaster. Check out the images below, while you'll find much more, courtesy of Cybergundam!

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Keep it at Seibertron.com for the fastest Transformers news on the net!

TFCC Member Update: New Botcon 2011 Items in Stock

Transformers News: TFCC Member Update: New Botcon 2011 Items in Stock
Date: Friday, June 10th 2011 7:35pm CDT
Categories: Event News, Collector's Club News
Posted by: LOST Cybertronian | Credit(s): Transformers Collectors Club

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Views: 47,544

The Transformers Collectors Club sent out the following email to members. They have new Dark Of The Moon preorders as well as confirmation that both Ramjet and Cheetor are shipping. They also have some Botcon 2011 lithographs and apparel in stock. If you are a member, stop and by and see what they have. If you are not a member then sign up today.

Cheetor and Ramjet are now shipping! BotCon Iacon orders will ship
when we are finished with the Cheetor and Ramjets.


New TF Pre-Orders-

Transformers Movie Dark of the Moon Cyberverse Commander(DeceptHatchet,OptPrimew/NewWeapon) 2 pcs$15.99+shipping

New TF BotCon In-Stock Items-

2011 BotCon Animated Lithograph #1- Signed (1 pc)$20+shipping

2011 BotCon Animated Lithograph #1 Unsigned (1 pc)$10+shipping

2011 BotCon Animated Lithograph #2- Signed (1 pc)$20+shipping

2011 BotCon Animated Lithograph #2- Unsigned (1 pc)$10+shipping

2011 BotCon Autograph Card Set #1 Cut w/Chase Card-10pk ( 1 ea)$5+shipping

2011 BotCon Autograph Card Set #2 Cut-10pk ( 1 ea)$5+shipping

2011 BotCon Comic: Convention Edition (1 pc)$4.95+shipping

2011 BotCon Hat (1 pc)$20+shipping

2011 BotCon T-shirt (Large) 1 pc$20+shipping

2011 BotCon T-shirt (XLarge) 1 pc$20+shipping

2011 BotCon T-shirt (2XL) 1 pc$22+shipping

2011 BotCon T-shirt (3XL) 1 pc$22+shipping

Cheetor Update-we have under 200 left!


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BotCon 2011 Coverage - 21 YouTube Videos from Seibertron.com

Transformers News: BotCon 2011 Coverage - 21 YouTube Videos from Seibertron.com
Date: Tuesday, June 7th 2011 12:08am CDT
Categories: Movie Related News, Toy News, Event News, Digital Media News
Posted by: Seibertron

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Views: 178,473

It's hard to believe that another BotCon is in the history books! I'm back in Chicago with my family safe-and-sound but I'm still working hard at bringing all of you even more coverage from BotCon 2011. As always, BotCon was an incredible time. It was awesome to see a lot of you at BotCon and meet a few of you in person finally who got to go to their first BotCon.

Without further ado, here are all of the HD videos from BotCon that I uploaded earlier this evening to YouTube. If you're not a subscriber of Seibertron.com's YouTube page, make sure you become one! Enjoy watching these videos!


BotCon 2011 Transformers PRIME "First Edition" toys, SDCC exclusive, and more


BotCon 2011 Transformers Retail Exclusives #1 - Dark of the Moon Deluxes and more!


BotCon 2011 Transformers Retail Exclusives #2 - Masterpiece Rodimus Prime, Unicron, and more


BotCon 2011 Transformers MechTech #1 - Deluxe Class


BotCon 2011 Transformers MechTech #2 - Leader Class, Ultimate Optimus Prime


BotCon 2011 Transformers MechTech #3 - Deluxe and Voyager Class


BotCon 2011 Transformers Cyberverse #2 - Playsets Shockwave Ratchet Ark Roller


BotCon 2011 Transformers Cyberverse #1 - Legion and Commander Class


BotCon 2011 Transformers Human Alliance Dark of the Moon DOTM


BotCon 2011 Transformers Playskool Heroes RESCUE BOTS (Preschoolers)


BotCon 2011 Transformers Reveal The Shield and Power Core Combiners


BotCon 2011 Transformers Generations and Reveal The Shield


BotCon 2011 Transformers Dark of the Moon - Activators, Robo Fighters and more! DOTM


BotCon 2011 Transformers Dark of the Moon Miscellaneous Products DOTM


Transformers BotCon 2011 custom Bumblebee Chevrolet Camaro


BotCon 2011 Transformers Ratchet custom ambulance van with working lights part 1


BotCon 2011 Transformers Ratchet custom ambulance van with working lights part 2


BotCon 2011 Transformers Ratchet custom ambulance van with working lights part 3


BotCon 2011 Registration Pickup Part 1


BotCon 2011 Registration Pickup Part 2


BotCon 2011 - Grimlock versus Devastator!!!

BotCon 2011 Coverage - Transformers DOTM Cyberverse Update: Shockwave & Playset Ratchet

Transformers News: BotCon 2011 Coverage - Transformers DOTM Cyberverse Update: Shockwave & Playset Ratchet
Date: Saturday, June 4th 2011 7:44pm CDT
Categories: Site News, Movie Related News, Toy News, Event News
Posted by: El Duque

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Views: 82,471

In the ever expanding new world of Cyberverse we have two new updates to our Cyberverse gallery from BotCon 2011, Shockwave and Playset Ratchet! Be sure to check out our full Cyberverse gallery that features great new characters like Guzzle and Hatchet!

Click here to be taken the page where Shockwave and Ratchet's images begin or the images below.

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BotCon 2011 Coverage - Hasbro Toys / Hasbro Brand Team

Transformers News: BotCon 2011 Coverage - Hasbro Toys / Hasbro Brand Team
Date: Saturday, June 4th 2011 1:25pm CDT
Categories: Movie Related News, Toy News, Event News
Posted by: Seibertron

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Views: 171,084

Greg Lombardo - Marketing
Billy Ward - Vice President of Marketing for Transformers
Josh Lamb - Design
Bill Rawly - Design


Transformers Dark of the Moon (MechTech)
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Basic idea was they wanted to incorporate an external piece that didn't get in the way of transforming
Early concept was to combine the weapons
Deluxe wave 5 - 32363 Air Raid (color wise looks similar to Cybertron Jetfire)
Armor Topspin 36106
Dark Iron 36107 (Stingray corvette ... BW Quicksilver looking robot mode)
Deluxe Wave 6 to be released shortly after movie release
Voyager Wave 4 - Cannon Force Ironhide (G1 Inspired Ironhide - RED)
Leader Wave 2 Ironhide discussion
Ultimate Optimus Prime 28748 (fall launch) - discussed overall look of Prime, wanted to keep the piece count down)
SDCC Ultimate Optimus Prime - limited edition in a foil sleeve package, only time packaged in trailer mode, premium foil wrapped display box and sleeve, includes G1 sticker sheet for trailer, removable display case
Human Alliance Roadbuster w/ SGT Recon
Post movie reveal - 1 Human Alliance figure will be revealed after June 29th


Transformers Dark of the Moon (Cyberverse)
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Action Sets wave 3 - Shockwave w/ Fusion tank (29738) will be in case this afternoon
Autobot Ratchet w/ Lunar Crawler
Autobot Ark w/ Roller



Transformers Dark of the Moon (Exclusives)
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Showed all four of the TRU Scan Series figures
Cyberverse Battle Pack (homages the D.C. accident with Bumblebee ... got a laugh from crowd)
More deluxes: Elita-1, Bumblebee, Space Case, Autobot Jazz
Human Alliance Leadfoot w/ Steeljaw (Target exclusive)
Deluxe Two Pack w/ Leadfoot and Topspin (Target exclusive)
Walmart exclusives - Optimus Prime (deluxe), Bumblebee (84), Sideswipe (04 homages Lambor's numbering in Takara's G1 line)
Deluxe and Basic Human Alliance Pack (inspired by a black ops decoaration)
Animated Movie 25th Anniversary Edition Unicron, accurate from Animated movie, will be on display later (Amazon)
20 for 20 Toy Promotion - Starts July 25th - Sept 30th, buy $20 worth of toys, send in receipt and receive limited edition exclusive Optimus Prime t-shirt and retail coupons, QR scan or text and get a free music download from DOTM



Transformers Generations / Reveal The Shield
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Addressed issue regarding RTS/Generations
Generations is continuing through entire year
RTS that you had trouble getting they are working to find homes for them



Transformers Prime
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12-1-11 Transformers Prime
Deluxe Wave 2 - Cliffjumper, "awesome looking toy"
Deluxe Wave 3 - Vehicon, Terrorcon Cliffjumper (Have you hugged a Zombie today?)
Voyager - Optimus Prime (36492) "knocked this out of the park"
Voyager - Bulkhead (36490)
Entertainment pack will include Episode 6
SDCC Prime Optimus Prime - the power of the Matrix is yours to hold and wear, Matrix package that you can actually wear.
2012 Sneak Peak - concepts only, work in progress
Cyberverse Ratchet, Wheeljack (swords on back)
Legion Bumblebee (looks like it comes with 4 weapons)
Legion Arcee (looks amazing for it's size)
Prime Commander Class Iron Hide (truck)
Deluxe Soundwave (drawings only), Laserbeak fits right on his chest and can use him as a weapon
Deluxe Ratchet (with blades)
Deluxe Wheeljack
Voyager Starscream (MechTech features with lights after you plug it in to robot - concept only)


Kre-o Transformers
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Summer 2011
More than meets the eye
Kreons
28 Kreons in launch line
16 Transformers Kreons, 12 humans
Tons of accessories!


Transformers Rescue Bots
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New cast of characters
Created group of guys that are specialized in rescue
Kind of an Elite Force
Blades - helicopter
Chase - police
Heatwave - firetruck
Boulder - Construction vehicle
Optimus Prime
Bumblebee


Will be at SDCC and New York Comic-Con

Q&A
----------------
If there was a WFC 2 video game, some of those characters would get toys [sarcasm aluding to we are getting new WFC toys)

BotCon 2011 Coverage - Transformers DOTM Cyberverse - Guzzle And More!

Transformers News: BotCon 2011 Coverage - Transformers DOTM Cyberverse - Guzzle And More!
Date: Friday, June 3rd 2011 9:14pm CDT
Categories: Site News, Movie Related News, Toy News, Event News
Posted by: Blurrz

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Views: 114,539

The first movie-verse photos from BotCon 2011 feature the Transformers Dark Of The Moon class, Cyberverse. Among the images are the Autobot Ark, Roadbuster, Flak and variations of Bumblebee and Starscream. We also get our first look at Cyberverse Commander Guzzle, a surprise figure, homaging the newly appointed IDW Wrecker. There's also the fierce looking Hatchet, as well as another Optimus Prime repaint. Check out the 78 image gallery by clicking the links or pictures!

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Stay tuned to Seibertron.com for the more BotCon 2011 coverage!

Toy Fair 2011 Coverage - Official Product Images: DOTM, Prime, SDCC, Kre-O, and More!

Transformers News: Toy Fair 2011 Coverage - Official Product Images: DOTM, Prime, SDCC, Kre-O, and More!
Date: Sunday, February 13th 2011 3:28am CST
Categories: Site News, Cartoon News, Toy News, Event News
Posted by: El Duque | Credit(s): Seibertron.com

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Views: 204,233

We now have over 100 official high quality product images of upcoming Transformer items ranging from Transformers: Dark of the Moon to the new Kre-O line! All the images have been uploaded to our galleries and can be viewed here!

First up Transformers: Dark of the Moon. A wide array of figures and products for the upcoming movie from role play items to the new Leader class figures.

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Next up is Kre-O. The building brick system meets Transformers concept is being revisited in the innovative new Kre-O line! We have official images of Bumblebee (300 pieces), Starscream (300 pieces), and Optimus Prime. Additionally the sets will include mini figures known as Kreons, 28 to collect!

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Earlier today we reported that one of this year's SDCC Hasbro exclusives would be a Transformer/GI Joe crossover set. We now have official images of the set that includes a Starscream deco GI Joe Striker with a flight suit clad Cobra Commander and Megatron pistol accessory. The set is sure to be a hot item at this year's San Diego Comic-con which is scheduled for July 21st through the 24th with a preview night on the 20th.

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Last but not least Transformers: Prime! The figures are scheduled for release October 2011! Wave one to include Starscream, Bumblebee, and Arcee. Optimus Prime and Megatron to be released as an entertainment pack with the three kids and a DVD!

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Be sure to check out all the offical images in the full gallery!

Toy Fair 2011 Coverage - Transformers Cyberverse Playsets and Commander / Legion Class Figures!

Transformers News: Toy Fair 2011 Coverage - Transformers Cyberverse Playsets and Commander / Legion Class Figures!
Date: Saturday, February 12th 2011 10:53pm CST
Categories: Site News, Movie Related News, Toy News, Event News
Posted by: Blurrz

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Views: 166,225

Fan of the Legends class size of toys, but always wanted something more? The Legends class is back in the Transformers: Dark Of The Moon toy line however with a new twist, playsets! Transformers Cyberverse is now the collective name of the Legends Class and their interactive playsets. We've got images of the playsets, such as the Autobot Ark, Starscream Orbital Assault Carrier and Bumblebee Mobile Battle Bunker. The Cyberverse figures include Optimus Prime, Sentinel Prime, Ironhide, Powerglide, Megatron, and many more! 54 photos featuring the Cyberverse can be seen here! Enjoy!

Collectability has been an inherent part of TRANSFORMERS action figures since their inception over twenty five years ago. The new TRANSFORMERS CYBERVERSE line of action figures is created in a collectable, small scale and features easier robot-to-vehicle conversion than its larger counterparts in the MECHTECH line. The easier conversion and smaller scale allows kids to change the toys from robot to vehicle and play out the TRANSFORMERS fantasy! The new CYBERVERSE line features action figures as well as playsets, including the CYBERVERSE ARK PLAYSET, a TRANSFORMERS spaceship that converts to a battle station.

TRANSFORMERS CYBERVERSE Line
Collectability has been an inherent part of TRANSFORMERS action figures since their inception over twenty five years
ago. The new TRANSFORMERS CYBERVERSE line of action figures is created in a collectable, small scale and
features easier robot-to-vehicle conversion than its larger counterparts in the MECHTECH line. The easier conversion
and smaller scale allows kids to change the toys from robot to vehicle and play out the TRANSFORMERS fantasy! The
new CYBERVERSE line features action figures as well as playsets, including the CYBERVERSE ARK PLAYSET, a
TRANSFORMERS spaceship that converts to a battle station. Following are highlights of the new CYBERVERSE line.



TRANSFORMERS CYBERVERSE AUTOBOT ARK Space Craft
(Approximate retail price: $29.99: Ages: 5 & up; Available: 8/1/2011)
No AUTOBOT intergalactic expedition would be complete without the TRANSFORMERS CYBERVERSE
AUTOBOT ARK space craft! “Rocketing through space” to take out the menacing DECEPTICONS,
the AUTOBOT ship has the ability to change into Battle Station Mode revealing multiple play areas for
CYBERVERSE action figures. This playset features electronic lights and sounds, as well as the ability to launch
projectiles. There’s also a holding cell for captured DECEPTICONS! Includes one CYBERVERSE LEGION
CLASS figure. Additional figures sold separately. 2 AA batteries required.



TRANSFORMERS CYBERVERSE COMMANDER CLASS and LEGION CLASS Action Figure Assortments
(Approximate retail price: COMMANDER CLASS $7.99; LEGION CLASS $4.99: Ages: 5 & up; Available: 5/16/
2011)
The TRANSFORMERS CYBERVERSE line of action figures are created in fun, small collectible scales,
feature popular characters from the TRANSFORMERS universe and are easy to convert from robot to vehicle!
To play out the battle of the AUTOBOTS vs. the DECEPTICONS, the TRANSFORMERS CYBERVERSE
COMMANDER CLASS figures come with converting accessories and gear to take the battle to the next level.
The TRANSFORMERS CYBERVERSE LEGION CLASS figures sport c-clamp hands that can hold weapons
and interact with CYBERVERSE playsets. More than 20 figures exist within the line to collect. Each figure sold
separately. Subject to availability.


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Keep it at Seibertron.com for your Transformers 2011 Toy Fair coverage!

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Transformers Podcast: Twincast / Podcast #351 - Ask Your Dad
Twincast / Podcast #351:
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