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After the first sighting of the Transformers: The Last Knight partnership with Schick (Wilkison Sword in UK, for those keeping up to speed on brands) - as reported here - we have received some information and commercial clip for the new line of men's razors with a Transformers theme, featuring the company's "mascot" Hydrobot.
You can check out more information below on how far the partnership actually goes, including an IDW comic, money contests, movie perks, and watch the commercial clip featuring the tiny sharp hero and a bigger, more Optimus Prime shaped one, in 'Fist Bump'! Also, stay tuned for more on that comic front...
Schick Hydro announced today its partnership with the ultimate super hero franchise, Transformers, featuring the ultimate alliance of 'Technology That Transforms'. The partnership features:
Dedicated TV Commercial: The collaboration launches with a new TV commercial directed by renowned filmmaker and Transformers veteran, Michael Bay. The exclusive spot features the Schick Hydro 5 razor transforming into the Schick Hydro brand super hero, Hydrobot, with a fist bump from Optimus Prime for protecting mankind one face at a time.
Limited Edition Collectible Razors: Fellow fan men can experience a great shave with the new, limited edition, collectible Schick Hydro handles, featuring fan favorite Autobots and Decepticons (Optimus Prime, Bumblebee and Megatron). Available now at your local mass, drug and grocery retailers.
One-of-a-kind Comic Book: The book features a dedicated Transformers storyline, unveiling the origin of the Schick Hydro brand super hero (Hydrobot) alongside Optimus Prime, Bumblebee and Megatron. Authored and illustrated by industry notables, John Barber and Steve Kurth, the book will be available in digital form in early May on the IDW and Transformers Comic Book apps.
In-Store Offers/Promotions: Fans can also get in on the action at participating Walgreens stores, where they can 'Shazam' different in-store displays for a chance to win $5,000 in May and get free movie tickets beginning June 4 (with a $15 purchase of Schick Men's Razors or Edge Shave Gel).
Re: Schick Hydro and Transformers: The Last Knight Limited Edition Handles and Perks (1880303)
Posted by Burn on May 8th, 2017 @ 5:28pm CDT
Va'al wrote:
Huzzah! Decepticon stuff!
What countries will these be available in? Though I've been a Gilette man for 25+ years.
Re: Schick Hydro and Transformers: The Last Knight Limited Edition Handles and Perks (1880327)
Posted by Black Bumblebee on May 8th, 2017 @ 8:59pm CDT
Okay, so there's a razor with a Decepticon logo on it?
...
I'm in.
Re: Schick Hydro and Transformers: The Last Knight Limited Edition Handles and Perks (1880378)
Posted by Carnivius_Prime on May 9th, 2017 @ 1:35am CDT
Optimus, you vandal! :O
Re: Schick Hydro and Transformers: The Last Knight Limited Edition Handles and Perks (1880388)
Posted by Va'al on May 9th, 2017 @ 3:10am CDT
Burn wrote:
Va'al wrote:
Huzzah! Decepticon stuff!
What countries will these be available in? Though I've been a Gilette man for 25+ years.
We'll know more soon, official press release not yet sent out.
Re: Schick Hydro and Transformers: The Last Knight Limited Edition Handles and Perks (1885060)
Posted by Va'al on May 30th, 2017 @ 2:26am CDT
You'll remember the story about Schick Hydro and the limited edition razor handles (covered here), but what you may not remember is that Schick, Hasbro and IDW Publishing have partnered up to create a one-shot movieverse comic - written by John Barber and with art by Steve Kurth - featuring the Transformers cast and the company's mascotte: Hydrobot!
Check out below the cover reveal, with art by Sara Pitre Durocher, and stay tuned on Seibertron.com for more exclusive content any time soon!
Schick’s Hydrobot makes his debut in a one-of-a-kind comic book, featuring a new Transformers storyline, which unveils Hydrobot’s origin alongside fan-favorite characters Optimus Prime, Bumblebee, Hound, and Megatron!
Re: Schick Hydro and Transformers: The Last Knight Limited Edition Handles and Perks (1885067)
Posted by Kurona on May 30th, 2017 @ 5:55am CDT
This is one of those things that hovers that fine line between best thing and worst thing.
Re: Schick Hydro and Transformers: The Last Knight Limited Edition Handles and Perks (1885069)
Posted by Carnivius_Prime on May 30th, 2017 @ 6:24am CDT
Dammit IDW. I want some proper new movie-verse comics...
Re: Schick Hydro and Transformers: The Last Knight Limited Edition Handles and Perks (1885099)
Posted by Ig89ninja on May 30th, 2017 @ 8:53am CDT
Umm, why are we getting this, and not something about Quintessa?
Re: Schick Hydro and Transformers: The Last Knight Limited Edition Handles and Perks (1885124)
Posted by Kurona on May 30th, 2017 @ 11:07am CDT
Nothing was said about us getting something dumb instead of proper movieverse comics; we could easily be getting those too. Just that we are getting something very dumb along with proper movieverse comics.
Re: Schick Hydro and Transformers: The Last Knight Limited Edition Handles and Perks (1885127)
Posted by Carnivius_Prime on May 30th, 2017 @ 11:12am CDT
I don't remember them doing much for Age of Extinction like they did for the previous movies so I'm not holding my breath for IDW doing proper comics for The Last Knight. :/
For a gimmicky comic that is a really nice cover though. Wonder if the comic art itself is of high quality too.
Re: Schick Hydro and Transformers: The Last Knight Limited Edition Handles and Perks (1885139)
Posted by galvatron00 on May 30th, 2017 @ 11:36am CDT
Hydrobot seems like the official take on the unofficial Oreobot.
Re: Schick Hydro and Transformers: The Last Knight Limited Edition Handles and Perks (1885143)
Posted by Carnivius_Prime on May 30th, 2017 @ 11:47am CDT
youtube really does have some dumb crap on it, eh?
Re: Schick Hydro and Transformers: The Last Knight Limited Edition Handles and Perks (1885174)
Posted by galvatron00 on May 30th, 2017 @ 12:23pm CDT
Carnivius_Prime wrote:youtube really does have some dumb crap on it, eh?
Whaaaaaaaaaaaaaaaaat?!
Re: Schick Hydro and Transformers: The Last Knight Limited Edition Handles and Perks (1885176)
Posted by DedicatedGhostArt on May 30th, 2017 @ 12:25pm CDT
We need a, A, A TOY of this YOS.
Okay I'm joking, but that would be hilariously awesome.
Re: Schick Hydro and Transformers: The Last Knight Limited Edition Handles and Perks (1885177)
Posted by Easy Tiger on May 30th, 2017 @ 12:28pm CDT
Schick = Wilkinson Sword?
Re: Schick Hydro and Transformers: The Last Knight Limited Edition Handles and Perks (1885181)
Posted by Va'al on May 30th, 2017 @ 12:40pm CDT
Easy Tiger wrote:Schick = Wilkinson Sword?
That's the one! Schick is US brand, Wilkinson Sword is the UK.
Re: Schick Hydro and Transformers: The Last Knight Limited Edition Handles and Perks (1885245)
Posted by D-Maximal_Primal on May 30th, 2017 @ 2:48pm CDT
I am both baffled and intrigued and slightly humored
Re: Schick Hydro and Transformers: The Last Knight Limited Edition Handles and Perks (1885257)
Posted by Sabrblade on May 30th, 2017 @ 3:31pm CDT
Re: Schick Hydro and Transformers: The Last Knight Limited Edition Handles and Perks (1885299)
Posted by Carnivius_Prime on May 30th, 2017 @ 4:59pm CDT
For a promotional freebie comic that was quite an entertaining read with decent artwork. And you get to see Onslaught who we've barely seen at all elsewhere as of yet.
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