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Transformers Press Releases News on Seibertron.com
- In TRANSFORMERS UNIVERSE players will be able to create and play as their own AUTOBOT or DECEPTICON, designing and customising the character to fit their game play style, combat preferences and appearance.
- After looking at the mechanics, the iconic TRANSFORMERS IP, and the TRANSFORMERS heritage Jagex distilled this into core themes which are present throughout the TRANSFORMERS universe: conflict, teamwork, and social regard (the AUTOBOTS caring for the humans)
- TRANSFORMERS UNIVERSE sits within the "Prime" timeline, along with the book Exodus, the War for Cybertron games and the Prime cartoon.
- The game will be released in 2012.
Here is the concept art which was released in this asset pack for your viewing enjoyment ...
We just got word from MTV that the video of Linkin Park's single "Iridescent" will be premiering this Thursday. You can view the original article on MTV's Buzzworthy Blog by clicking here. The preview along with a behind the scenes video are embedded below!
See below for additional details.
LINKIN PARK TO EXCLUSIVELY PREMIERE NEW MUSIC VIDEO “IRIDESCENT” FROM TRANSFORMERS: DARK OF THE MOON
THURSDAY, JUNE 2 AT 8PM ET ON VH1, VH1 CLASSIC AND PALLADIA
“Iridescent” to Debut Online at 12pm ET on Thursday, June 2 on VH1.com and MTV.com
MTV’s “The Seven” to Air Exclusive Behind the Scenes Footage Thursday, June 2 at 5pm ET/PT in Anticipation of Video Premiere on Friday, June 3;
MTV’s “10 On Top” to Air Behind the Scenes footage from “Iridescent” Video Shoot Saturday, June 4 at 11:30AM ET
New York, NY (May 31, 2011) – With the upcoming release of the third installment in the Transformers series, Transformers: Dark of The Moon, Linkin Park will premiere their new music video, “Iridescent” – the lead single off the film’s soundtrack – Thursday, June 2 at 8pm ET on VH1, VH1 Classic and Palladia, MTV Newtworks’ high definition channel. The never-before-seen music video will debut online on VH1.com and MTV.com June 2 beginning at 12pm ET.
Additionally, MTV’s “The Seven” will air exclusive behind-the-scenes footage from the video shoot on Thursday, June 2nd at 5pm ET/PT in anticipation of the music video premiere on Friday. MTV’s “10 On Top” will also air behind-the-scenes footage from the video shoot Saturday, June 4 at 11:30am ET/PT. MTV Hits, mtvU and MTV2 will all add the video into rotation following the VH1 premiere.
The band, longtime fans of the Transformers franchise, has provided songs for all three of the Transformers movies, including “What I’ve Done” and “New Divide.” "Iridescent" is the band’s latest song from the studio album, A Thousand Suns, which was released last year. The band is currently on a world tour promoting the album. Linkin Park will perform “Iridescent” in Moscow’s Red Square June 23 at the Transformers: Dark of The Moon premiere.
We just received the following BotCon press release from Hasbro:
FOR IMMEDIATE RELEASE
HASBRO CELEBRATES ITS TRANSFORMERS BRAND AS “ROBOTS IN DISGUISE” INVADE PASADENA FOR 17th ANNUAL TRANSFORMERS CONVENTION
TRANSFORMERS Fans From Around the World to Experience “MORE THAN MEETS THE EYE” Brand Exhibition Of The Epic Global Entertainment Franchise
PAWTUCKET, R.I. (May 31, 2011) – Thousands of fans from around the world will celebrate the enduring popularity of the iconic TRANSFORMERS brand from Hasbro, Inc. (NASDAQ: HAS), as the 2011 TRANSFORMERS fan convention known as “BOTCON” returns to Pasadena on June 4-5. Less than a month before the highly anticipated debut of the new Paramount Pictures film TRANSFORMERS: DARK OF THE MOON, Hasbro, in partnership with The TRANSFORMERS Collectors’ Club, will be offering opportunities to engage in and learn about the TRANSFORMERS brand that can only be experienced at BOTCON.
Attendees will be able to preview upcoming and yet-to-be seen TRANSFORMERS toys from Hasbro’s 2011 product line, including movie toys and figures based on the TRANSFORMERS PRIME animated series as well as interact with TRANSFORMERS toy designers. BOTCON will also be fans’ first time to see, in person, Hasbro’s new KRE-O line of construction sets based on classic TRANSFORMERS characters and attendees will have the opportunity for a chance to win a limited amount of KRE-O TRANSFORMERS toys before they go on sale. Convention goers can also attend panel discussions and interactive workshops led by TRANSFORMERS experts, purchase exclusive TRANSFORMERS products sold only at this year’s convention and buy, sell or trade TRANSFORMERS toys from hundreds of dealers.
And, as previously announced on the official TRANSFORMERS Facebook page, Hasbro will be inducting film industry legends Michael Bay and Steven Spielberg—the director and executive producer of the blockbuster TRANSFORMERS film franchise—into its TRANSFORMERS Hall of Fame. The second annual TRANSFORMERS Hall of Fame ceremony will take place during BOTCON and TRANSFORMERS: DARK OF THE MOON director, Michael Bay, will be present to accept his honor and share some special surprises with the audience.
To round out the TRANSFORMERS movie experience at BOTCON, Hasbro will be welcoming vehicles seen in the TRANSFORMERS film franchise from Paramount Pictures including OPTIMUS PRIME, BUMBLEBEE, SIDESWIPE, IRONHIDE and AUTOBOT RATCHET. The vehicles will be on display inside the Pasadena Convention Center throughout BOTCON.
As the TRANSFORMERS brand continues its meteoric rise as a premier entertainment brand, convention attendees will be able to experience the wide breadth of TRANSFORMERS entertainment including interactive exhibits and hands-on experiences by the brand’s video game, publishing and animation partners.
Activision will offer BOTCON attendees the opportunity to experience its TRANSFORMERS: DARK OF THE MOON video game. The game thrusts players directly into an original, action-packed prologue storyline to experience the epic battles on Earth between the AUTOBOTS and DECEPTICONS that will shape the events of the summer’s most anticipated blockbuster film.
Electronic Arts (EA) will offer BOTCON attendees the opportunity to be among the first to experience TRANSFORMERS: DARK OF THE MOON for the iPhone®, iPod touch® and iPadTM. The App, which will be available in the iTunes App Store in the coming weeks, is based on the upcoming TRANSFORMERS: DARK OF THE MOON movie, features fast-paced action and explosive robot-based combat. Featuring a dozen levels, gamers can choose to play as one of the franchise’s most popular AUTOBOT characters, OPTIMUS PRIME or BUMBLEBEE, as they fight to defeat the nefarious DECEPTICONS.
The Hub, home of the new animated series TRANSFORMERS PRIME from Hasbro Studios, will offer an inside look at the popular series that just received six Daytime Emmy nominations. BOTCON will host two TRANSFORMERS PRIME panels including a live table read featuring the voice talent from the hit series as well as a Q&A with the producers. The Hub booth at BOTCON will also feature TRANSFORMERS themed photo opportunities, a prize wheel and a “larger than life” OPTIMUS PRIME statue. Members of the TRANSFORMERS PRIME creative team from Hasbro Studios will also be on hand during the convention to interact with attendees.
IDW Publishing will offer fans the opportunity to learn about the latest TRANSFORMERS comic books including exclusive TRANSFORMERS: DARK OF THE MOON comics. BOTCON attendees can interact with the comics' artists and writers and get insider information about new and upcoming TRANSFORMERS series.
Jagex Games Studio will be giving convention attendees an exclusive first look at elements of its upcoming and highly anticipated browser based MMO video game for Western Markets based on the TRANSFORMERS brand. Visitors will be invited into the interactive exhibit to be some of the first to see early design and game elements of this much buzzed about online videogame.
“Interest in TRANSFORMERS is the highest it’s ever been,” said Greg Lombardo, TRANSFORMERS Senior Global Brand Director, Hasbro, Inc. “The live-action film TRANSFORMERS: DARK OF THE MOON is getting a tremendous amount of advance buzz, and TRANSFORMERS PRIME is a huge hit with both longtime fans and a new generation of kids discovering the TRANSFORMERS brand for the first time. BOTCON is all about celebrating both of those groups—the lifelong fans and the new fans—and their love of the TRANSFORMERS brand.”
BOTCON is annually the largest annual official gathering of TRANSFORMERS fans in the world and is open to both TRANSFORMERS diehard and casual fans alike as well as families and children who enjoy the iconic “ROBOTS IN DISGUISE”. This year the convention will be held at the Pasadena Convention Center located at 300 East Green Street in Pasadena, Calif., and will be open to the public on June 4 – 5. Special activities are planned on June 3 for attendees who purchase multi-day packages.
BOTCON general admission sessions will be held on Saturday and Sunday, June 4 and 5. (On Saturday, doors are open from 10 a.m. to 5 p.m.; on Sunday, doors are open from 9:30 a.m. to 3:30 p.m.). Special multi-day packages and exclusive TRANSFORMERS products are available on a limited basis. General admission for adults (13 & up) is $20 and for children (12 & under) is $10. Children ages 4 and under will be admitted for free. Additional information can be found at http://www.BotCon.com or by calling 817-448-9863.
First introduced in 1984 by Hasbro and Takara Tomy, the TRANSFORMERS brand has provided kids with hours of MORE THAN MEETS THE EYE fun with their action figures that convert from robot to vehicles and back again. Legions of kids around the world grew up creating fantastic adventures and battles set on both the planet CYBERTRON and Earth that featured the “good-guy” AUTOBOTS and the “bad-guy” DECEPTICONS. Since then, more than 7500 robots have been introduced in animated TV series, comic books and two live-action feature films. A third film, TRANSFORMERS: DARK OF THE MOON, will be released on July 1, 2011, as the first 3D film in the franchise.
TRANSFORMERS: DARK OF THE MOON PRESENTS LINKIN PARK - LIVE IN MOSCOW ON JUNE 23RD IN SUPPORT OF MOVIES WORLD PREMIERE IN RUSSIA
May 23, 2011
HOLLYWOOD, CA (May 23, 2011) – In celebration of Paramount Pictures’ TRANSFORMERS: DARK OF THE MOON, Linkin Park will perform a special outdoor concert at Vasilyevsky Spusk of the Red Square in Moscow – with the Kremlin and St. Basil’s Basilica as the backdrop – on June 23rd at 9PM. The 3D Michael Bay film will open the Moscow International Film Festival on the same night.
Linkin Park will perform several of their hit songs including the single, “Iridescent,” which is the end title song in the upcoming third Transformers film. The movie opens worldwide beginning June 29th. Stars from the film are scheduled to attend, along with director Michael Bay. Tickets for this free concert will be available beginning June 1st through June 21st, to learn more about obtaining ticket information go to http://www.energyfm.ru or http://www.linkinpark.com beginning June 1st.
One of the most successful collaborations between music and film, the previous Linkin Park singles to appear in the first two Transformers films, “What I’ve Done” from the first Transformers film, has sold over 4 million downloads worldwide, and “New Divide” from 2009’s Transformers: Revenge of the Fallen, crossed the 3 million mark. Both songs were top selling singles for the band, and went to #1 on the modern rock radio charts (with “New Divide” spending 14 weeks there). The special show in Moscow is produced by Live Nation and will occur during Linkin Park’s upcoming European tour, which begins June 11th in Austria with stadium, festival or arena shows in the UK, Germany, Sweden, Norway, Finland, France, Switzerland, Italy & Belgium.
Linkin Park European Tour Dates:
June 11 Nickelsdorf, Austria @ Nova Rock Festival
June 12 Donington, UK @ Download Festival
June 14 Stockholm, Sweden @ Ericsson Global Arena
June 16 Helsinki, Finland @ Kaisaniemi Park
June 18 Leipzig, Germany @ Festweise
June 19 Oberursel, Germany @ Hessentag
June 21 Hamburg, Germany @02 World Arena
June 25 Munich, Germany @ Messegelaende Riem Stadium
June 26 Imola, Italy @ Sonisphere Festival
June 28 Arendal, Norway @ Hove Festival
June 30 Werchter, Belgium @ Rock Wercher Festival
July 1 Arras, France @ Arras Main Square Festival
July 2 St. Gallen, Switzerland @ OpenAir Festival
July 4 London, UK @ iTunes Festival
The fine folks over at Comics Continuum have shared with us IDW's Solicitations for August. Among the Ninja Turtles and GI.Joe action are three Transformers comic releases. The Ongoing Transformers series continues its bi-weekly trend with #23 and #24. The third comic is a Transformers Classics: UK Vol 1 Paperback. It also looks that July spells the last of the Movie-verse IDW run that has run for 4 years. Check out the spoilers and covers below!
TRANSFORMERS CLASSICS: UK, VOL. 1
Written by Bill Mantlo, Ralph Macchio, Jim Salicrup, Steve Parkhouse, Simon Furman, art by Frank Springer, John Ridgway, Mike Collins, covers by Andrew Wildman.
Classic Transformers tales from the UK continuity begin here! Re-mastered and re-colored, these vintage TF stories are presented in order, many published for the first time in the United States! Writer and life-long TF fan James Roberts (Last Stand of the Wreckers) provides in-depth historical perspective in each volume, and TF UK artist Andrew Wildman provides new covers!
276 pages, $24.99.
TRANSFORMERS #23
Written by James Roberts, art and covers by Alex Milne.
CHAOS Prelude! Last issue, you discovered the first ever meeting between Optimus Prime and Megatron. And if the surprises there weren't enough -- you won't believe what happens just hours later! Optimus Prime recounts the fascinating end of their introduction as he decides the fate of the jailed Megatron.
32 pages, $3.99.
TRANSFORMERS #24
Written by Mike Costa & James Roberts, art by Livio Ramondelli, covers by Livio Ramondelli.
CHAOS: PART 1! The long-awaited event that will have lasting repercussions on the lives of our heroes and villains gets off to a mega-start! The Autobots land on Cybertron to discover Galvatron's plan is already in effect -- but what is it? What could he possibly want on a dead planet?
32 pages, $3.99.
Seibertron.com - The Ultimate Transformers Resource!
THE HUB TV NETWORK DIVES INTO SUMMER WITH NEW SCHEDULE
AND ‘TRULY OUTRAGEOUS’ SEASON-LONG PROGRAMMING EVENTS
Memorial Day Weekend “Jem and the Holograms” Marathon;
Summer Saturday “Mashups”; Holiday Programming Marathons;
A World TV Premiere Movie Event; Season Premiere
Of Original Series “Family Game Night” and New Episodes of “Pound Puppies”
LOS ANGELES – With the school year ending and sunny days just around the corner, The Hub television network, a destination for kids and their families, will bring viewers a new summer programming schedule that will reflect the seasonal schedules of kids and parents. Viewers can expect a summer full of special holiday marathons of favorite Hub series, a wide array of popular family-friendly movies, and a new “Saturday Mashup” scheduling strategy.
Throughout the summer, “Saturday Mashup” will feature original episodes of series on The Hub in a special themed lineup that will highlight the network’s game shows, comedies, and action/adventure series in designated, kid-friendly blocks.
A preview of the new “Saturday Mashup” programming schedule will debut Memorial Day weekend on Saturday, May 28, 10 a.m.-5 p.m. ET. The Hub will tee up the new Saturday schedule by presenting two back-to-back episodes of each of the popular Hasbro Studios produced series “My Little Pony Friendship is Magic,” “Pound Puppies,” and “Family Game Night,” followed by a three-hour marathon (previously announced) of the first six episodes of “Jem and the Holograms,” an animated series which originally aired in the late 1980s and whose fans are passionate and numerous.
In addition to the framed Saturday programming events, The Hub will present special programming lineups for each of the summer holidays with an emphasis on family-friendly shows that kids and their parents will want to watch together. Memorial Day will be celebrated with the network’s “Hub of the Brave” day-long lineup of programming featuring heroic acts from some of The Hub’s favorite series characters. Father’s Day and Independence Day will feature similar lineups highlighting favorite episodes of “GI Joe: A Real American Hero" and "GI Joe Renegades,” and “Transformers Generation 1” and “Transformers Prime.”
“The Hub Family Movie” will provide a summer escape for the whole family with a roster of movies that include well-known classics such as Free Willy, The Iron Giant, Cats & Dogs, 102 Dalmatians, and Gremlins.
The centerpiece of the movie lineup will be The Hub’s World Television Premiere of “Free Willy: Escape from Pirate's Cove,” starring 11-year-old Australian Bindi Irwin and Beau Bridges in the heartwarming story of a young girl who discovers a baby Orca stranded in a lagoon near her grandfather's rundown seaside amusement park in South Africa, leading her on a quest to return the whale back to his pod.
The Hub’s summer season of family entertainment continues in August with the eagerly anticipated premiere of all new episodes of the animated series “Pound Puppies,” including the voice talents of Eric McCormack and Betty White. The Hub Original Series produced by Hasbro Studios will kick off with an episode following the fearless dogs from Shelter 17 as they set out to have one of their own win a trophy at a regional dog show. The new episodes will be the cornerstone of The Hub’s “Dog Days of Summer" programming event, which will also include favorite canine movies such as Air Bud, Cats & Dogs, and All Dogs Go To Heaven.
Also in August is the second season premiere of The Hub Original Series “Family Game Night.” The live-action family game show returns with all new classic games added as well as brand new original challenges, in a larger-than-life environment that is bigger, better, and more exciting than anything at your kitchen table! As a bonus, August will also play host to special early sneak peeks of The Hub's upcoming new original game shows, "The Game of Life" and "Scrabble Showdown," premiering later in the year. All three game shows are produced by Hasbro Studios.
THE HUB is a multi-platform joint venture between Discovery Communications (NASDAQ: DISCA, DISCB, DISCK) and Hasbro, Inc., (NASDAQ: HAS) with a goal of entertaining, enlightening, empowering and educating children and their families. The cable and satellite television network features original programming as well as content from Discovery's library of award-winning children's educational programming; from Hasbro's rich portfolio of entertainment and educational properties built during the past 90 years; and from leading third-party producers worldwide. The Hub lineup includes animated and live-action series, specials and game shows, and the network extends its content through a robust and engaging online presence, www.hubworld.com. The Hub rebranded from Discovery Kids on October 10, 2010, and reaches approximately 62 million U.S. households. The Hub logo and name are trademarks of Hub Television Networks, LLC. All rights reserved.
Following yesterday's official launch of the Transformers DOTM toy line Hasbro has issued the following press release:
Hasbro’s Transformers Brand “Rolls Out” a Blockbuster Summer with New Toy Line Launching This Week in Anticipation of Transformers: Dark of the Moon Movie
May 17, 2011 04:11 PM Eastern Daylight Time
PAWTUCKET, R.I.--(BUSINESS WIRE)-- The iconic TRANSFORMERS brand from Hasbro, Inc. (NASDAQ:HAS - News), which has become one of the most successful entertainment franchises of the 21st century, reaches new heights in 2011 when the heroic AUTOBOTS and the villainous DECEPTICONS once again invade movie theaters around the world to continue their epic battle. The new Paramount Pictures live-action movie from director Michael Bay, and executive producer Steven Spielberg, TRANSFORMERS: DARK OF THE MOON picks up from the last movie with the DECEPTICONS vowing to avenge their defeat and ultimately results in mysterious ties to the 1960’s space race between the US and USSR. The movie — which will be the first-ever TRANSFORMERS film in 3D — opens worldwide on July 1, 2011. Fans won’t have to wait until then to get in on the TRANSFORMERS action as Hasbro announces the global availability of its TRANSFORMERS: DARK OF THE MOON toy line at retail locations beginning this week.
As one of the hottest global entertainment properties, the TRANSFORMERS brand launches a deep and innovative product line that captures the excitement of the movie while introducing new play patterns and experiences to the brand for kids and fans alike. Highlights include two new action figure segments — the convertible, interchangeable weapons of the MECHTECH line and the collectability and simpler conversions of the CYBERVERSE line — both featuring popular AUTOBOT and DECEPTICON characters like OPTIMUS PRIME and MEGATRON, as well as characters from the new film including SENTINEL PRIME. And, continuing the innovation TRANSFORMERS toys are known for, the brand is excited to announce the new CINE-MASK 3D role-play masks. These TRANSFORMERS character masks feature built in RealD 3D lenses and can be worn to RealD 3D theater showings or fans can enjoy as a role play mask at home to recreate the TRANSFORMERS fantasy. Following are detailed highlights from the new TRANSFORMERS: DARK OF THE MOON line.
TRANSFORMERS MECHTECH Action Figures
One of the most innovative toy lines in history introduces the next revolution in TRANSFORMERS action figures with the new MECHTECH line. Each TRANSFORMERS MECHTECH figure comes with a unique converting MECHTECH weapon that is interchangeable with all other core TRANSFORMERS MECHTECH figures. MECHTECH weapons can connect to each other or to TRANSFORMERS MECHTECH figures to “power-up” the figure. Following are highlights of the new MECHTECH line launching at retailers.
TRANSFORMERS MECHTECH Leader Action Figure Assortment
(Approximate retail price: $44.99: Ages: 5+; Available: Now)
The TRANSFORMERS MECHTECH Leader class assortment offers a large scale with tremendous detail, includes lights and sounds, converts from robot to vehicle and comes with a large MECHTECH weapon. Characters include BUMBLEBEE and SENTINEL PRIME. Each figure sold separately. 2 AA batteries included.
TRANSFORMERS MECHTECH Voyager & Deluxe Action Figure Assortments
(Approximate retail price: Voyager $19.99; Deluxe $11.99: Ages: 5+; Available: Now)
The figures in the TRANSFORMERS MECHTECH Voyager class convert from robot to vehicle and offer a unique MECHTECH weapon. Voyager class characters include OPTIMUS PRIME, IRONHIDE, MEGATRON and more. The TRANSFORMERS MECHTECH Deluxe figures convert from vehicle to robot and offer a wide breadth of AUTOBOT and DECEPTICON characters, including BUMBLEBEE, AUTOBOT RATCHET and STARSCREAM. Each figure sold separately.
TRANSFORMERS CYBERVERSE Line
Collectability has been an inherent part of TRANSFORMERS action figures since their inception over twenty-five years ago. The new TRANSFORMERS CYBERVERSE line of action figures is created in a collectable, small scale and features easier robot-to-vehicle conversion than its larger counterparts in the MECHTECH line. The easier conversion and smaller scale allows kids to change the toys from robot to vehicle and play out the TRANSFORMERS fantasy! The new CYBERVERSE line features action figures as well as playsets. Following are highlights of the new CYBERVERSE line launching at retailers.
TRANSFORMERS CYBERVERSE Commander & Legion Action Figure Assortments
(Approximate retail price: Commander $7.99; Legion $4.99: Ages: 5+; Available: Now)
To play out the battle of the AUTOBOTS vs. the DECEPTICONS, the TRANSFORMERS CYBERVERSE Commander class figures convert from robot to vehicle and come with converting accessories and gear to take the battle to the next level. The TRANSFORMERS CYBERVERSE Legion class figures also convert from robot to vehicle and can hold weapons and interact with other CYBERVERSE playsets. More than 20 figures exist within the line to collect. Each figure sold separately. Subject to availability.
TRANSFORMERS ROBOPOWER Line
Featuring TRANSFORMERS role-play items as well as action figures and other toys for the younger TRANSFORMERS fan, the new ROBOPOWER line offers the opportunity for kids, and kids at heart, to “live out” the broad TRANSFORMERS fantasy. Following are highlights from the TRANSFORMERS ROBOPOWER line launching at retailers.
TRANSFORMERS CINE-MASK 3D Masks
(Approximate retail price: $9.99: Ages: 5+; Available: Now)
Get ready for TRANSFORMERS role-play masks that are “MORE THAN MEETS THE EYE!” New to the TRANSFORMERS line, fans can gear up and roll out with the TRANSFORMERS CINE-MASK 3D Masks for an all-new, one-of-a-kind experience. Each role-play mask – offered in OPTIMUS PRIME and BUMBLEBEE styling – functions as a “battle mask” to play out the TRANSFORMERS fantasy as one of these AUTOBOT characters. But in addition, each mask is also equipped with built in RealD 3D lenses that allow fans to watch any movie in a RealD 3D compatible theater! Each mask sold separately.
The TRANSFORMERS brand has delivered “MORE THAN MEETS THE EYE” fun to legions of kids around the world for more than 25 years with action figures that convert from robot to vehicle and back again. Legions of boys around the world grew up creating fantastic adventures and battles set on both the planet CYBERTRON and Earth that featured the heroic AUTOBOTS — like OPTIMUS PRIME and BUMBLEBEE — clashing with the evil DECEPTICONS, led by MEGATRON. The toys’ popularity reached new levels with the release of the first two live-action TRANSFORMERS movies, cementing the toys and the brand as one of the hottest global entertainment properties.
About Hasbro
Hasbro, Inc. (NASDAQ:HAS - News) is a branded play company providing children and families around the world with a wide-range of immersive entertainment offerings based on the Company’s world class brand portfolio. From toys and games, to television programming, motion pictures, video games and a comprehensive licensing program, Hasbro strives to delight its customers through the strategic leveraging of well-known and beloved brands such as TRANSFORMERS, LITTLEST PET SHOP, NERF, PLAYSKOOL, MY LITTLE PONY, G.I. JOE, MAGIC: THE GATHERING and MONOPOLY. The Hub, Hasbro’s multi-platform joint venture with Discovery Communications (NASDAQ:DISCA - News) launched on October 10, 2010. The online home of The Hub is http://www.hubworld.com. The Hub logo and name are trademarks of Hub Television Networks, LLC. All rights reserved.
TRANSFORMERS: DARK OF THE MOON, is directed by Michael Bay, written by Ehren Kruger and produced by Don Murphy & Tom DeSanto, Lorenzo di Bonaventura and Ian Bryce. The executive producers are Steven Spielberg, Michael Bay, Brian Goldner and Mark Vahradian.
HASBRO STUDIOS GARNERS EIGHT DAYTIME EMMY® AWARD NOMINATIONS, WITH SIX
FOR INDIVIDUAL ANIMATED ACHIEVEMENT WINNER ‘TRANSFORMERS PRIME’
‘FAMILY GAME NIGHT’ and ‘PICTUREKA!’ Earn One Nod Each
Los Angeles, May 11, 2011 – Hasbro Studios’ shows today collected eight Daytime Emmy® Award nominations from the National Academy of Television Arts & Sciences (NATAS). Transformers Prime garnered two wins for Outstanding Individual Achievement in Animation and a total of six nominations. Family Game Night and Pictureka! earned one nod each.
“We are so honored to have the Academy recognize our shows with these eight Daytime Emmy nominations and two wins,” said Stephen Davis, President of Hasbro Studios. “To be singled out by our industry peers during just our first year of producing shows for the The Hub is a proud achievement, and a testament to all of the incredible hard work put in by our very talented producers, writers and their teams.”
Creative stewards Alex Kurtzman and Roberto Orci, along with showrunner Jeff Kline, are the executive producers of Transformers Prime, and Mike Vogel and Brian Lenard are the development executives who helped bring the show to life.
Todd Newton, Barry Poznick and Charles Steenveld (Family Game Night) and Rob George and Linda Ellman (Pictureka) serve as executive producers of the nominated game shows, supported by development executives Bob Boden and Kevin Belinkoff.
Hasbro Studios shows received nominations and/or wins in the following categories:
Outstanding Game Show Host
Ben Bailey, Cash Cab
Todd Newton, Family Game Night
Wayne Brady, Let’s Make A Deal
Meredith Vieira, Who Wants To Be A Millionaire
Outstanding Performer In An Animated Program
Bill Farmer as Goofy, Mickey Mouse Clubhouse
Danny Jacobs as King Julien, The Penguins of Madagascar
Tom McGrath as Skipper, The Penguins of Madagascar
Martin Short as The Cat in the Hat, The Cat in the Hat Knows A Lot About That!
Peter Cullen as Optimus Prime, Transformers Prime
Steven Tyler as The Mad Hatter, The Wonder Pets!
Outstanding Directing In An Animated Program
Kick Buttowski: Suburban Daredevil
Fanboy & Chum Chum
Martha Speaks
The Penguins of Madagascar
Toot & Puddle
Transformers Prime
Outstanding Individual Achievement in Animation – WINNERS
“Diamond” Dave Merritt, Toot & Puddle
Vince Toyama, Transformers Prime
Christophe Vacher, Transformers Prime
Kaz Aizawa, T.U.F.F. Puppy
Outstanding Achievement in Main Title and Graphic Design
Dora the Explorer
The Electric Company
FETCH! With Ruff Ruffman
Pictureka!
Team Umizoomi
Today Show
Outstanding Achievement in Music Direction And Composition
Between the Lions
Mickey Mouse Clubhouse
The Garfield Show
The Penguins of Madagascar
Transformers Prime
The Wonder Pets!
Outstanding Writing In Animation
Arthur
Back at the Barnyard
Dinosaur Train
The Penguins of Madagascar
Transformers Prime
WordGirl
About Hasbro Studios: Hasbro Studios is the Los Angeles-based production division of Hasbro, Inc. (NASDAQ: HAS). The studio develops and produces shows based on Hasbro’s world class brands, including TRANSFORMERS, MY LITTLE PONY and G.I. JOE; delivers new branded content; and produces programs from top third-party content creators. Many of these shows run on The Hub, a television network for children and their families that was re-branded from Discovery Kids on October 10, 2010, as well as on multiple channels in international markets. The Hub is a joint venture between Hasbro and Discovery Communications (NASDAQ: DISCA, DISCB, DISCK).
(Madrid, Spain, May 9, 2011)— Discovery Enterprises International (DEI) today announced the signing of a one-year deal with Hasbro Studios to represent its programming to the non-theatrical market. Starting Monday, May 9, DEI will introduce Hasbro’s signature entertaining, enlightening and educational kids and family content to global airlines attending the APEX TV Market in Madrid, Spain.
“Discovery Enterprises International’s long heritage as a leading provider of in-flight entertainment ideally positions us to represent Hasbro programming,” said Nicolas Bonard, Senior Vice President, Discovery Enterprises International. “From Transformers Prime to My Little Pony: Friendship is Magic, this slate of beloved programming will now delight a global audience in an exciting new way.”
Among the exciting programs included in this deal:
o My Little Pony: Friendship is Magic
o Pound Puppies
o The Adventures of Chuck and Friends
o Transformers Prime
o G.I. Joe Renegades
“This agreement extends the existing partnership between Hasbro and Discovery while providing our programming with access to premier non-theatrical outlets around the world,” Hasbro Studios President Stephen Davis said. “I can think of no better partner than DEI to handle this important expansion of our business.”
About Hasbro Studios:
Hasbro Studios is the Los Angeles-based production division of Hasbro, Inc. (NASDAQ: HAS). The studio develops and produces shows based on Hasbro’s world class brands, including TRANSFORMERS, MY LITTLE PONY and GI JOE; delivers new branded content; and produces programs from top third-party content creators. Many of these shows will run on The Hub, a television network for children and their families that was re-branded from Discovery Kids on October 10, 2010, as well as on multiple channels in international markets. The Hub is a joint venture between Hasbro and Discovery Communications (NASDAQ: DISCA, DISCB, DISCK).
About Discovery Private Networks:
Discovery Private Networks is a brand extension of Discovery Enterprises International, which currently provides programming to more than 150 clients worldwide. Discovery Private Networks licenses and distributes programming from across Discovery vast portfolio of networks to strategic non-theatric venues and clients including airlines, cruise lines, trains, science centers, retail outlets, hotels, museums, zoos, and other site-based markets. In addition to licensing individual programs from the Discovery networks family, Discovery Private Networks also offers various services and program packages to clients including branded blocks, short programming, and dual-language programming (available in more than 20 languages).
About Discovery Enterprises International:
Discovery Enterprises International (DEI) serves as the streamlined access point for all of Discovery Communications' international program and private networks sales, co-financing opportunities, consumer products, licensing, home entertainment and music publishing rights in markets outside the United States. DEI focuses on maximizing sales opportunities for Discovery's worldwide brands and content with international third-party broadcasters and licensees. The Enterprises team partners with local clients through regional offices in London, Miami, Munich, Sao Paulo, Singapore, Sydney and Discovery's global headquarters in Silver Spring, Maryland. For more information, please visit http://www.discoveryenterprisesinternational.com.
About Discovery Communications:
Discovery Communications (NASDAQ: DISCA, DISCB, DISCK) is the world’s #1 nonfiction media company reaching more than 1.5 billion cumulative subscribers in 210 countries and territories. Discovery is dedicated to satisfying curiosity through 130-plus worldwide television networks, led by Discovery Channel, TLC, Animal Planet, Science and Investigation Discovery, as well as US joint venture networks OWN: Oprah Winfrey Network The Hub and 3net, the fist 24-hour 3D network. Discovery also is a leading provider of educational products and services to schools and owns and operates a diversified portfolio of digital media services, including HowStuffWorks.com. For more information, please visit http://www.discoverycommunications.com.
Here is a press release we just received from Paramount about this summer's upcoming blockbuster “Transformers: Dark of the Moon” ...
New Trailer for Michael Bay’s “Transformers: Dark of the Moon” Downloaded Over 6 Million Times in First 24 Hours on iTunes Movie Trailers, Breaking Previous Record
HOLLYWOOD, CA (May 6, 2011) - The new trailer for Michael Bay’s “Transformers: Dark of the Moon” has been downloaded more than 6 million times in its first 24 hours on iTunes Movie Trailers (http://www.apple.com/trailers), becoming the most-viewed trailer in the site's history.
The trailer, which recently debuted exclusively on iTunes Movie Trailers, gives fans a visually stunning sneak peak at this summer's highly anticipated “Transformers: Dark of the Moon."
When a mysterious event from Earth’s past erupts into the present day it threatens to bring a war to earth so big that the Transformers alone will not be able to save us. The third installment of the hit franchise, “Transformers: Dark of the Moon” stars Shia LaBeouf, John Turturro, Josh Duhamel, Tyrese Gibson, Rosie Huntington-Whiteley, Patrick Dempsey, Kevin Dunn, with John Malkovich and Frances McDormand.
“Transformers represents big summer fun at the movies and iTunes Movie Trailers was the ideal place to debut the latest installment to a global entertainment audience," says Amy Powell, Paramount Pictures' Executive Vice President Interactive Marketing & Film Production.
About Paramount Pictures Corporation
Paramount Pictures Corporation (PPC), a global producer and distributor of filmed entertainment, is a unit of Viacom (NYSE: VIA, VIA.B), a leading content company with prominent and respected film, television and digital entertainment brands. The company's labels include Paramount Pictures, Paramount Vantage, Paramount Classics, Insurge Pictures, MTV Films and Nickelodeon Movies. PPC operations also include Paramount Digital Entertainment, Paramount Famous Productions, Paramount Home Entertainment, Paramount Pictures International, Paramount Licensing Inc., Paramount Studio Group and Paramount Television & Digital Distribution.
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